Our Referral Links Policy

Referral links (sometimes called affiliate links) are special URLs that track when someone clicks on them and makes a purchase. When you click on one of our referral links and buy a product, we may earn a small commission from the retailer—at no extra cost to you.

Think of it like a friend recommending a local Dutch store and getting a small thank-you from the store owner when you visit. The price of your purchase doesn't change, but your friend gets recognized for the recommendation.

Creating honest, thorough reviews takes significant time and resources. We personally test each product, often purchasing them ourselves, and spend weeks evaluating them in real-life situations with our own children.

Referral links help us:

• Continue providing free, high-quality content without charging subscription fees
• Purchase new products to test and review
• Maintain our website and create helpful resources for parents
• Support our team of parent reviewers and content creators

This model allows us to keep our content accessible to all parents while maintaining our independence and integrity.

Our reviews are never influenced by referral partnerships. We evaluate products based on their actual performance, quality, safety, and value—not on the commission we might earn.

Here's our promise to you:

• We'll always disclose when we're using referral links
• We review products honestly, highlighting both pros and cons
• We recommend products we genuinely believe in, regardless of referral partnerships
• We often recommend products that don't earn us any commission at all
• We'll tell you when we've received a product for free for testing purposes

Your trust is our most valuable asset, and we'll never compromise it for a commission.

When you click on a referral link on our site:

1. You're directed to the retailer's website (like Bol.com, Coolblue, or international sites like Amazon)
2. A small piece of tracking code lets the retailer know you came from our website
3. If you make a purchase, we earn a small commission (typically 1-10% of the purchase price)
4. You pay exactly the same price as you would without using our link
5. Your personal information is not shared with us through this process

These commissions are paid by the retailer from their marketing budget—they're never added to your purchase price.

Using our referral links actually helps you in several ways:

• You support our work at no cost to yourself, helping us create more helpful content
• We often search for the best current prices, saving you shopping time
• We sometimes negotiate exclusive discounts with brands for our readers
• You can feel confident in your purchase knowing we've thoroughly tested the product
• We focus on products available in the Netherlands and provide relevant pricing information

By using our referral links, you're helping sustain a resource that benefits the entire parenting community.

We believe in complete transparency. If you have any questions about how we use referral links or our review process, please don't hesitate to reach out.